Media Relations
With the masses of information available on the internet today, it can be difficult to find what you are looking for. Communicating with the media is easy...if you are prepared. It is important to build and maintain strong relationships with the media. You want them to remember you when you come to them with your story.
Be Prepared:
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know the right person to approach to pitch your story
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do your research so you aren't caught off guard
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develop key messages to keep you on track
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make your story 'newsworthy'
- provide clear, concise written materials
Topics in this section include the following:
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